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Service Area · County

Fireplaces & Stoves Across Lincoln County, WI

Lincoln County is home ground — the showroom sits in Merrill, the county seat, and our install trucks cover every township from Tomahawk to the Marathon County line.

Family-run since 2013 · the same family serving this community since 1913 · CSIA-certified chimney care

Est. 2013

Family roots to 1913

CSIA #8723

Certified Chimney Sweep

3 Chambers

Merrill, Medford & Wausau

In-House Crew

Turn-key, start to finish

Why Us, Here

Why Lincoln County Homeowners Hire Us

This is the county where people know the family behind the shop. Northwoods winters run long and the outages out in the townships can too — which is why so much of our wood-stove and insert work happens right here at home. Sizing advice comes from neighbors who heat the same winters you do.

If you're near Council Grounds State Park, the Tomahawk lakes chain, or Grandfather Falls on the Wisconsin River — you're in our normal install territory. Your Lincoln County project is handled by our own in-house crew: gas line, venting, framing, stone, and finish.

The Firefly Lodge showroom at 1204 N Center Ave in Merrill — home base for every Lincoln County project
The showroom is right here County seat: Merrill

Local Details

How We Work in Lincoln County

Cities & Towns We Cover

  • Merrill
  • Tomahawk
  • Gleason
  • Irma
  • Heafford Junction

Don't see yours? We probably still serve it — ask us.

Lincoln County Homes

Lincoln County splits between in-town homes in Merrill and Tomahawk and a whole lot of wooded acreage between them — river places along the Wisconsin, lake homes up around Tomahawk's chain, and farmhouses where a wood stove has always been the plan. Inserts for the older masonry in town, stoves and gas units for the country and lake properties.

Permits & Jurisdiction

City, village, or township, the permit rides along with every turn-key install. We sort out which office your address answers to and handle the sign-off, so you never chase paperwork.

Google Reviews

Real Reviews From Wisconsin Homeowners

Read what homeowners across our seven counties say when the job's done.

Read Our Reviews on Google
“We had the pleasure of working with Firefly Lodge to have our free standing fireplace installed. Nick and Brian were the best installers we could ask for. They were very professional and had the technical knowledge to do the installation from start to finish. They walked us through how everything worked and my house was cleaner when they left than before they got there!”
Pam Bretall · Google Review
“After being told by a different HVAC company that it would be impossible to convert our traditional wood burning fireplace to gas, we reached out to Merrill Sheet Metal & Firefly Lodge and were immediately impressed with their quick response! Not only did they tell us our goal of converting to gas was possible, they did it ahead of schedule! We’ve now been enjoying our fireplace basically every day since installation in early October.”
Miranda Lamb · Google Review
“After having the addition to our home completed, we were chomping at the bit to get our new wood stove installed! Our salesman Bill was awesome to work with and the installers Brian, Nick and Justin did amazing work! Their attention to detail is like no other.”
Jessica Lyman · Google Review
“Super helpful staff went above and beyond to get me some parts I desperately needed after hours! Highly recommend!”
Jasper Drengler · Google Review

Worth the Drive

From Lincoln County to the Showroom

You're already here — stop in and see the displays burning.

1204 N Center Ave, Merrill, WI 54452

Mon–Fri: 8:30am–5pm · Sat: 9am–2pm

(715) 536-2262

Every Home Should Have a Fire It Can Count On

Get a real ballpark price in the next five minutes — then come stand in front of it burning at the Merrill showroom.

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